{"id":16,"date":"2021-04-06T13:35:48","date_gmt":"2021-04-06T11:35:48","guid":{"rendered":"https:\/\/www.2021.amplitude360.fr\/?page_id=16"},"modified":"2021-04-06T13:35:48","modified_gmt":"2021-04-06T11:35:48","slug":"identite-de-marque","status":"publish","type":"page","link":"https:\/\/site2026.amplitude360.fr\/index.php\/identite-de-marque\/","title":{"rendered":"L’identit\u00e9 de marque"},"content":{"rendered":"

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L'identit\u00e9 de marque<\/h1><\/div><\/div>[\/vc_column][\/vc_row][vc_row css=\u00a0\u00bb.vc_custom_1623981806942{margin-top: 38px !important;margin-bottom: 38px !important;}\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/4″]
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#\u00eatre<\/span>efficace<\/span><\/h2>\n

<\/div><\/div>[\/vc_column][vc_column width=\u00a0\u00bb3\/4″ css=\u00a0\u00bb.vc_custom_1635246701224{margin-top: 10px !important;}\u00a0\u00bb][vc_column_text]Bien plus qu\u2019un ensemble d\u2019\u00e9l\u00e9ments graphiques, l\u2019identit\u00e9 de marque va au-del\u00e0 de ce paysage, pourtant d\u00e9j\u00e0 si vaste. Elle vous diff\u00e9rencie de la concurrence et permet \u00e0 votre audience de se souvenir de vous.[\/vc_column_text]

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Amplitude 360 conduit l\u2019exploration de votre territoire afin d\u2019en r\u00e9v\u00e9ler toute l\u2019essence : votre histoire, vos valeurs, vos missions, votre ADN.<\/div><\/div>[\/vc_column][\/vc_row][vc_row full_width=\u00a0\u00bbstretch_row_content\u00a0\u00bb equal_height=\u00a0\u00bbyes\u00a0\u00bb bg_type=\u00a0\u00bbbg_color\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/2″ css=\u00a0\u00bb.vc_custom_1641846647733{padding-right: 70px !important;padding-left: 70px !important;background-color: #f19e37 !important;}\u00a0\u00bb]
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Les enjeux d\u2019une identit\u00e9 de marque<\/h2><\/div><\/div>[vc_column_text css=\u00a0\u00bb.vc_custom_1642150860606{padding-right: 20px !important;}\u00a0\u00bb]Fondamentale pour votre communication<\/strong> externe et interne, l\u2019identit\u00e9 de marque doit \u00eatre claire et coh\u00e9rente. Parce qu\u2019elle est au c\u0153ur de votre strat\u00e9gie marketing<\/strong>, elle est tenue de contribuer au succ\u00e8s de l\u2019entreprise de fa\u00e7on p\u00e9renne.<\/span><\/p>\n

En plus d\u2019\u00eatre le visage de votre soci\u00e9t\u00e9, l\u2019identit\u00e9 de marque porte le message que vous souhaitez v\u00e9hiculer aupr\u00e8s de votre audience. Elle r\u00e9pond \u00e0 une promesse et instaure la confiance<\/strong>\u00a0; c\u2019est en cela qu\u2019elle est unique et que vous devez imp\u00e9rativement faire preuve d\u2019originalit\u00e9 pour la construire.<\/span>[\/vc_column_text][\/vc_column][vc_column width=\u00a0\u00bb1\/2″ css=\u00a0\u00bb.vc_custom_1641846924906{padding-top: 500px !important;background: #f8f8f8 url(https:\/\/www.2021.amplitude360.fr\/wp-content\/uploads\/2022\/01\/identite-de-marque.jpg?id=56126) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}\u00a0\u00bb][\/vc_column][\/vc_row][vc_row full_width=\u00a0\u00bbstretch_row_content\u00a0\u00bb equal_height=\u00a0\u00bbyes\u00a0\u00bb bg_type=\u00a0\u00bbbg_color\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/2″ css=\u00a0\u00bb.vc_custom_1641823510903{padding-top: 500px !important;background: #f8f8f8 url(https:\/\/www.2021.amplitude360.fr\/wp-content\/uploads\/2021\/07\/photo1.jpg?id=1249) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}\u00a0\u00bb][\/vc_column][vc_column width=\u00a0\u00bb1\/2″ css=\u00a0\u00bb.vc_custom_1640179336877{padding-right: 70px !important;padding-left: 70px !important;background-color: #f18c8b !important;}\u00a0\u00bb]

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L\u2019\u00e9laboration de l\u2019identit\u00e9 de marque<\/h2><\/div><\/div>[vc_column_text css=\u00a0\u00bb.vc_custom_1642150926508{padding-right: 20px !important;}\u00a0\u00bb]Amplitude\u00a0360 contribue au d\u00e9veloppement de la notori\u00e9t\u00e9 de votre entreprise et \u00e0 la dynamique de son image \u00e0 travers l\u2019\u00e9laboration de votre identit\u00e9 de marque.<\/strong><\/span><\/p>\n

Pour y parvenir, notre agence met en place une collaboration \u00e9troite<\/strong> avec vos \u00e9quipes. Les \u00e9tapes suivantes cadencent et rythment une p\u00e9riode riche de r\u00e9flexion et de production\u00a0:<\/span><\/p>\n

\u203a\u203a\u00bb <\/strong>L\u2019\u00e9tablissement d\u2019un cahier des charges gr\u00e2ce au recueil d\u2019informations pr\u00e9cises<\/span><\/p>\n

\u203a\u203a\u00bb Les recherches graphiques<\/span><\/p>\n

\u203a\u203a\u00bb La pr\u00e9sentation de plusieurs propositions sous forme de maquettes<\/span><\/p>\n

\u203a\u203a\u00bb Les divers ajustements<\/span><\/p>\n

\u203a\u203a\u00bb La validation du logotype final<\/span><\/p>\n

\u203a\u203a\u00bb La cr\u00e9ation de la charte graphique<\/span><\/p>\n

\u203a\u203a\u00bb La d\u00e9clinaison sur de multiples supports.<\/span><\/p>\n

Vous pouvez aussi opter pour sa poursuite\u00a0: confiez-nous la totalit\u00e9 de votre projet web et \u00e9crivons ensemble les pages de votre transformation digitale\u00a0!<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column css=\u00a0\u00bb.vc_custom_1629148800590{margin-top: 20px !important;margin-bottom: 20px !important;}\u00a0\u00bb]

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gen\u00e9se d'une identit\u00e9 de marque<\/h2><\/div>
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L\u2019histoire d\u00e9bute avec l\u2019exploration de votre territoire et peut prendre fin avec la conception de votre logo.<\/p>\n

<\/div><\/div>[\/vc_column][\/vc_row][vc_row full_width=\u00a0\u00bbstretch_row_content_no_spaces\u00a0\u00bb][vc_column][dt_photos_carousel post_type=\u00a0\u00bbposts\u00a0\u00bb dis_posts_total=\u00a0\u00bb10″ resized_image_dimensions=\u00a0\u00bb1000×666″ image_border_radius=\u00a0\u00bb0px\u00a0\u00bb image_scale_animation_on_hover=\u00a0\u00bbdisabled\u00a0\u00bb image_hover_bg_color=\u00a0\u00bbdisabled\u00a0\u00bb slides_on_wide_desk=\u00a0\u00bb4″ slides_on_desk=\u00a0\u00bb4″ slides_on_lapt=\u00a0\u00bb3″ slides_on_h_tabs=\u00a0\u00bb3″ slides_on_v_tabs=\u00a0\u00bb2″ item_space=\u00a0\u00bb0″ show_zoom=\u00a0\u00bbn\u00a0\u00bb arrow_bg_width=\u00a0\u00bb36x\u00a0\u00bb arrow_border_width=\u00a0\u00bb0px\u00a0\u00bb r_arrow_icon_paddings=\u00a0\u00bb0px 0px 0px 0px\u00a0\u00bb r_arrow_v_offset=\u00a0\u00bb0px\u00a0\u00bb r_arrow_h_offset=\u00a0\u00bb20px\u00a0\u00bb l_arrow_icon_paddings=\u00a0\u00bb0px 0px 0px 0px\u00a0\u00bb l_arrow_v_offset=\u00a0\u00bb0px\u00a0\u00bb l_arrow_h_offset=\u00a0\u00bb20px\u00a0\u00bb posts=\u00a0\u00bb1216″][\/vc_column][\/vc_row][vc_row full_width=\u00a0\u00bbstretch_row_content\u00a0\u00bb disable_element=\u00a0\u00bbyes\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1629148614802{background-color: #05698d !important;}\u00a0\u00bb][vc_column][vc_column_text]<\/p>\n

conseil & Strat\u00e9gie digitale \u0970\u2014>Audit SEO & Qualit\u00e9 web \u0970\u2014> strat\u00e9gie m\u00e9dias sociaux \u0970\u2014> identit\u00e9 de marque<\/span> \u0970\u2014> sites web \u0970\u2014> r\u00e9f\u00e9rencement SEO & SEA \u0970\u2014> maintenance sites web \u0970\u2014><\/span><\/div>\n

[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row full_width=\u00a0\u00bbstretch_row\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1635247079394{background-color: #a1d6d7 !important;}\u00a0\u00bb][vc_column css=\u00a0\u00bb.vc_custom_1620203116383{margin-bottom: 35px !important;}\u00a0\u00bb][\/vc_column][\/vc_row][vc_row css=\u00a0\u00bb.vc_custom_1623981806942{margin-top: 38px !important;margin-bottom: 38px !important;}\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/4″][\/vc_column][vc_column width=\u00a0\u00bb3\/4″ css=\u00a0\u00bb.vc_custom_1635246701224{margin-top: 10px !important;}\u00a0\u00bb][vc_column_text]Bien plus qu\u2019un ensemble d\u2019\u00e9l\u00e9ments graphiques, l\u2019identit\u00e9 de marque va au-del\u00e0 de ce paysage, pourtant d\u00e9j\u00e0 si vaste. Elle vous diff\u00e9rencie de la concurrence et permet \u00e0 votre audience de se souvenir de vous.[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=\u00a0\u00bbstretch_row_content\u00a0\u00bb equal_height=\u00a0\u00bbyes\u00a0\u00bb bg_type=\u00a0\u00bbbg_color\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/2″…<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-16","page","type-page","status-publish","hentry","description-off"],"_links":{"self":[{"href":"https:\/\/site2026.amplitude360.fr\/index.php\/wp-json\/wp\/v2\/pages\/16","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/site2026.amplitude360.fr\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/site2026.amplitude360.fr\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/site2026.amplitude360.fr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/site2026.amplitude360.fr\/index.php\/wp-json\/wp\/v2\/comments?post=16"}],"version-history":[{"count":0,"href":"https:\/\/site2026.amplitude360.fr\/index.php\/wp-json\/wp\/v2\/pages\/16\/revisions"}],"wp:attachment":[{"href":"https:\/\/site2026.amplitude360.fr\/index.php\/wp-json\/wp\/v2\/media?parent=16"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}